Performance Marketing & AI Automation
I build
Google Ads
Meta Ads
LinkedIn Ads
Microsoft Ads
OpenAI Ads
TikTok Ads
840+
Leads driven
180+
SQLs generated
I'm a performance marketer who owns the whole funnel, from the first ad impression to the closed deal. Where most marketers specialise in a single platform, I run several in concert and tie every decision back to revenue.
Over the past 4+ years I've managed $200K+ in ad spend across Arbisoft Global LLC, Leverify LLC, and DTC brands like Dawson Watches, treating every dollar like it's my own. My edge is the combination: full-funnel paid media, ABM, creative testing, lifecycle automation, and CRO, with AI layered on top so the same budget does more each month.
I work remotely from Pakistan with teams and brands across the US, GCC, ANZ, and internationally, having built custom AI marketing tools with Claude Code and Make.com to scale campaigns with precision.
Full-funnel demand gen for Arbisoft (Mobile App Development, AI & Agentic AI, AI Automation, Cybersecurity, Salesforce, and more) across Google Search, PMax, Demand Gen, and LinkedIn ABM, tied directly to pipeline and closed revenue.
Scaling DTC & subscription brands profitably with full-funnel paid social and search, Waterfall Shopping, creative testing, and CRO across US, ANZ & Pakistan.
Account-based marketing for FinTech and HealthTech, running targeted ABM campaigns via Clay, Apollo, and LinkedIn Ads, plus patient-acquisition campaigns for clinics and healthcare brands.
Paid campaigns and ABM for EdTech platforms and SaaS products, from LMS to school-management and delivery apps, wired to booking funnels and automated follow-up.
Building a multi-channel B2B acquisition engine across GCC, MENA, North America & Europe, engineered to optimize for qualified leads, not just form fills.
Ran paid media for Arbisoft and its subsidiary products, FixAlert (CMMS), Edly (LMS), Schoolgram, and Fatafat, across Technology, B2B SaaS, HealthTech, FinTech, and EdTech in local and international markets.
Catches all queries first. Aggressive negatives push specific terms down. Broad queries stay here = cheapest clicks.
Catches mid-intent branded searches filtered from High. Balanced CPC for product-category queries.
Only the most specific queries (exact product names, models). Highest bids = highest ROAS.
Achieved 4x ROAS, $80K in sales from $20K spend across Zomonics, Perfect Stock & Veritas Analytica. Budget split: Google Shopping 55%, Meta/Advantage+ 30%, TikTok 10%, LinkedIn 5%.
Account structure, tracking health, keyword analysis, competitor landscape, QS benchmarking.
Full-funnel architecture, channel selection, geo-targeting, budget allocation, ICP & ABM mapping.
Campaign structure, keyword mapping, RSA ad copy, GTM tracking, CRM integration, LP optimization.
SQR analysis, bid adjustments, negative keywords, A/B testing, Clarity heatmaps, RLSA layering.
Expand winners, new geos & channels, budget scaling, pipeline growth, automation workflows.
Junaid built a high-quality B2B acquisition engine with an 82% CPA reduction across 10+ services and 17 countries, feeding qualified MQLs and SQLs back into our pipeline. His keyword architecture became our team standard, and his ability to adapt to changing campaign needs is commendable.
Junaid managed our Google Shopping and Meta campaigns across NZ and Australia. His waterfall bidding delivered 500+ purchases and nearly NZ$100K in revenue. He understood our market and optimized relentlessly. Highly recommend.
$80K sales from $20K spend. 4x ROAS across Google Shopping, Advantage+, and TikTok in the US market. His cross-platform strategy and data-driven approach consistently delivered beyond expectations.
I go deep, not wide. If you're spending $5K+/month and want a strategist who treats your budget like their own, let's talk. Book a free 30-minute audit call.