I help businesses grow through paid media, B2B lead generation, eCommerce acquisition, analytics and AI-powered marketing automation.
Build and optimize paid acquisition campaigns, from strategy and targeting to optimization, retargeting and performance analysis.
Reach the right companies and decision-makers through a structured, account-based approach.
Scale product sales by combining demand capture and product discovery, Shopping strategy, product segmentation, bidding, retargeting and ROAS optimization.
Continuously improve campaign performance against the metrics that matter.
Connect advertising performance with the outcomes that actually matter, helping platforms optimize beyond clicks and basic form submissions.
Use AI and automation to make marketing operations faster and more scalable.
Business model, audience, market and growth objectives.
The right channels, audiences, campaigns and conversion goals.
Set up campaigns, tracking and reporting.
Improve targeting, keywords, creative, bidding and budgets.
Increase investment in what delivers meaningful results.
Whether you need to generate qualified leads, scale eCommerce sales or improve paid-media performance, I combine strategy, execution, data and automation to build smarter growth systems.